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Travin Howard, JaMycal Hasty and the rest of the ​ELITE ​family have all come through the ranks of competing in the heart of Longview Lobo country. A mantra bred through the blood, sweat and tears of sports forged a brotherhood in 2011 that eventually developed into a business and purpose within their community.

 Travin Howard, JaMycal Hasty and the rest of the ​ELITE ​family have all come through the ranks of competing in the heart of Longview Lobo country. A mantra bred through the blood, sweat and tears of sports forged a brotherhood in 2011 that eventually developed into a business and purpose within their community.

Guided by Vincent Taylor, the ​ELITE ​family’s impact and purpose has grown by also participating in annual camps, back to school events and awarding scholarships. 


The origins of ELITE stem from a handshake that eventually took the entire school by storm. That handshake led to the members of ​ELITE ​getting personal merch and the birth of the “​OG ELITE​ hoodie” in 2013.

Guided by Vincent Taylor, the ​ELITE ​family’s impact and purpose has grown by also participating in annual camps, back to school events and awarding scholarships.

The origins of ELITE stem from a handshake that eventually took the entire school by storm. That handshake led to the members of ​ELITE ​getting personal merch and the birth of the “​OG ELITE​ hoodie” in 2013.  

The standard was established from that point and as they moved forward throughout high school their criteria, so to say, became that you not only had to excel athletically but academically as well.  

As their brand grew, life took them their separate ways with college on the horizon. One of the ways they kept their bonds intact throughout college was developing their clothing brand ​ELITE.  

ELITE statement:


ELITE​ is a brand bridging the gap between sports and style.

ELITE​ is an organization bonded together for the purpose of developing greater community, economic, social, and intellectual standards.


ELITE​ is Every Little Inch Takes Effort and we’ve lived by this mantra since 2011.


And by wearing our merch you’re a part of the ​ELITE ​family.

KEEP IT ELITE 

ELITE statement:


 ELITE​ is a brand bridging the gap between sports and style.


 ELITE​ is an organization bonded together for the purpose of developing greater community, economic, social, and intellectual standards.


 ELITE​ is Every Little Inch Takes Effort and we’ve lived by this mantra since 2011.


 And by wearing our merch you’re a part of the ​ELITE ​family.


 KEEP IT ELITE